{"id":6899,"date":"2025-08-07T13:25:27","date_gmt":"2025-08-07T13:25:27","guid":{"rendered":"https:\/\/hostonce.com\/blog\/?p=6899"},"modified":"2025-11-28T13:07:53","modified_gmt":"2025-11-28T13:07:53","slug":"digital-marketing-trends","status":"publish","type":"post","link":"https:\/\/hostonce.com\/blog\/digital-marketing-trends\/","title":{"rendered":"Marketing Video Maker: How to Grow Your Brand in 2026"},"content":{"rendered":"\n<p><strong>Did you know that people are more inclined to watch an online video than read one? The importance of a marketing video maker for creating compelling marketing videos in minutes on social media platforms should not be overlooked. Most brands create promo videos that can resonate with their audience and lead to sales.&nbsp;<\/strong><\/p>\n\n\n\n<p>As a business or brand looking to leverage the power of online marketing, this article will iron out everything you need to know about running marketing campaigns with engaging videos.<\/p>\n\n\n\n<div class=\"cnvs-block-toc cnvs-block-toc-1752574626538\" >\n\t<\/div>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-cover\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"538\" class=\"wp-block-cover__image-background wp-image-5577\" alt=\"\" src=\"http:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/06\/Hostonce-Banner-1200-630-template-1024x538.png\" data-object-fit=\"cover\" srcset=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/06\/Hostonce-Banner-1200-630-template-1024x538.png 1024w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/06\/Hostonce-Banner-1200-630-template-300x158.png 300w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/06\/Hostonce-Banner-1200-630-template-768x403.png 768w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/06\/Hostonce-Banner-1200-630-template-380x200.png 380w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/06\/Hostonce-Banner-1200-630-template-550x289.png 550w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/06\/Hostonce-Banner-1200-630-template-800x420.png 800w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/06\/Hostonce-Banner-1200-630-template-1160x609.png 1160w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/06\/Hostonce-Banner-1200-630-template.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading alignwide has-text-align-center\" id=\"h-create-engaging-marketing-videos-today\"><span id=\"create-engaging-marketing-videos-today\">Create engaging marketing videos today!<\/span><\/h4>\n\n\n\n<p class=\"has-text-align-center\">Make a lasting impression with professional videos. Create stunning marketing videos and host them with confidence using Hostonce. <\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-text-align-center wp-element-button\" href=\"https:\/\/hostonce.com\/\" style=\"background-color:#0da438\" target=\"_blank\" rel=\"noreferrer noopener\">Learn More<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-is-video-marketing\"><span id=\"what-is-video-marketing\"><strong>What is Video Marketing?<\/strong><\/span><\/h2>\n\n\n\n<p>Video marketing is the act of using marketing video templates to create stunning video clips about a company, brand, or product. It is one of the most effective forms of digital marketing because users online are more likely to interact with an engaging video. Creating marketing videos can drive conversions, boost online visibility for a brand, and lead to more engagement.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-types-of-video-marketing-content\"><span id=\"types-of-video-marketing-content\"><strong>Types of Video Marketing Content<\/strong><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-explainer-videos\"><span id=\"1-explainer-videos\"><strong>1. Explainer Videos<\/strong><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"480\" src=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250825_193714.jpg\" alt=\"\" class=\"wp-image-8695\" srcset=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250825_193714.jpg 720w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250825_193714-300x200.jpg 300w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250825_193714-380x253.jpg 380w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250825_193714-550x367.jpg 550w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/figure>\n\n\n\n<p>This type of video footage is used as a marketing strategy for explaining a new product or letting customers understand the services offered by a brand.&nbsp;&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-product-demos\"><span id=\"2-product-demos\"><strong>2. Product Demos<\/strong><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"616\" src=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_125615.jpg\" alt=\"\" class=\"wp-image-8499\" srcset=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_125615.jpg 720w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_125615-300x257.jpg 300w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_125615-380x325.jpg 380w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_125615-550x471.jpg 550w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/figure>\n\n\n\n<p>Videos about how a product can be used and the benefits are called product demos. These easy-to-use videos create impactful insight about a product and let customers know what they will gain.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-testimonials\"><span id=\"3-testimonials\"><strong>3. Testimonials<\/strong><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"465\" src=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_125601.jpg\" alt=\"\" class=\"wp-image-8500\" srcset=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_125601.jpg 720w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_125601-300x194.jpg 300w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_125601-230x150.jpg 230w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_125601-380x245.jpg 380w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_125601-550x355.jpg 550w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/figure>\n\n\n\n<p>Creating videos that show customers who are satisfied with a product can lead to increased video views and sales. Testimonial videos are used to create brand awareness and build trust.&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-tutorials-videos\"><span id=\"4-tutorials-videos\"><strong>4. Tutorials Videos<\/strong><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"639\" src=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_125541.jpg\" alt=\"\" class=\"wp-image-8501\" srcset=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_125541.jpg 720w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_125541-300x266.jpg 300w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_125541-380x337.jpg 380w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_125541-550x488.jpg 550w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/figure>\n\n\n\n<p>Tutorial videos are made to answer common questions asked by customers or educate users on how to use a product or service. They contain guidelines and are easy to follow.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-importance-of-stunning-marketing-videos\"><span id=\"importance-of-stunning-marketing-videos\"><strong>Importance of Stunning Marketing Videos<\/strong><\/span><\/h2>\n\n\n\n<ol class=\"wp-block-list is-style-cnvs-list-styled-positive\">\n<li>Creative video projects can lead to more engagement because videos are engaging and can keep users locked in longer than articles.&nbsp;<\/li>\n\n\n\n<li>It is a known fact that people are more likely to remember what they see than what they read. Using videos as a marketing tool is a great way to pass your message across and be heard.&nbsp;&nbsp;&nbsp;<\/li>\n\n\n\n<li>Quality videos that are SEO-optimized can boost the visibility of a brand on platforms. This is useful for websites that want to rank on Google.&nbsp;&nbsp;<\/li>\n\n\n\n<li>When you create on-brand videos on a landing page, you are more likely to get 80% more conversions. You can create trending hooks for Instagram reels or TikTok to get more sales.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-top-digital-marketing-trends-for-2026\"><span id=\"top-digital-marketing-trends-for-2026\">Top Digital Marketing Trends for 2026<\/span><\/h2>\n\n\n\n<p>Based on the trajectory of trends, here are the top digital marketing trends to look forward to in 2026:&nbsp;<\/p>\n\n\n\n<h3 id=\"1-generative-ai-powered-advertising-content-automation\" class=\"wp-block-heading\">1. Generative AI-Powered Advertising &amp; Content Automation<\/h3>\n\n\n\n<p>Expect more than 40% of video ads to be generated with AI-powered tools in 2026. Companies such as Google, Meta, and Amazon are developing AI platforms that can make the process of ad creation simple for users.&nbsp;<\/p>\n\n\n\n<p>What this means is that there will be a major change in high-quality production. Smaller brands and companies will have the opportunity to spend less money and create better ads that resonate with their brand voice.&nbsp;&nbsp;<\/p>\n\n\n\n<h3 id=\"2-hyper-personalization-cross-channel-personalization\" class=\"wp-block-heading\">2. Hyper-Personalization &amp; Cross-Channel Personalization&nbsp;&nbsp;<\/h3>\n\n\n\n<p>The move to content with context continues to grow in 2025. For instance, adaptive marketing that resonates with how users behave and think is already being studied by big companies. For 2026, we will be looking forward to agentic personalization across different platforms. Expect companies to use reinforcement-based tools for better timing and messaging.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<h3 id=\"3-programmatic-display-ad-dominance\" class=\"wp-block-heading\">3. Programmatic Display Ad Dominance<\/h3>\n\n\n\n<p>Today, 80% of digital display ad spend is programmatic, with projections expecting it to reach 90% by 2026. Automated systems that are AI-powered will handle optimization, bidding, and bidding across social networks.&nbsp;&nbsp;<\/p>\n\n\n\n<h3 id=\"4-social-commerce-shoppable-content\" class=\"wp-block-heading\">4. Social Commerce &amp; Shoppable Content<\/h3>\n\n\n\n<p>Social media platforms such as Facebook, TikTok, and YouTube are mostly used by consumers to shop for products. Expect more in-app shopping experiences like shoppable posts, live shopping, and seamless checkout in 2026.&nbsp;&nbsp;<\/p>\n\n\n\n<h3 id=\"5-authentic-storytelling-ugc-and-micro-influencers\" class=\"wp-block-heading\">5. Authentic Storytelling, UGC, and Micro-Influencers<\/h3>\n\n\n\n<p>The \u201cunfiltered era\u201d favors candid storytelling, human-generated content, and behind-the-scenes content that is real. Companies are moving towards creating user-generated content and partnering with micro-influencers to boost engagement rates and marketing.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<h3 id=\"6-voice-visual-social-search\" class=\"wp-block-heading\">6. Voice, Visual &amp; Social Search<\/h3>\n\n\n\n<p>Search is evolving with users depending on AI agents and social apps instead of search engines like Google. Voice and visual search are gaining momentum, with brands optimizing content for natural language queries and incorporating structured data, alt-tags, and schema to appear in response to camera-based and voice-driven searches&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-grow-your-brand-in-2026\"><span id=\"how-to-grow-your-brand-in-2026\">How to Grow Your Brand in 2026<\/span><\/h2>\n\n\n\n<ol class=\"wp-block-list is-style-cnvs-list-styled-positive\">\n<li>Embrace and adopt the concept of AI technology to personalize customer experiences and make it user-friendly<\/li>\n\n\n\n<li>Focus on creating a strong community for your brand on different social media platforms<\/li>\n\n\n\n<li>Prioritize brand values and sustainability. You can share your mission and be transparent in your operation<\/li>\n\n\n\n<li>Create content that is engaging, short, and creative. You can use the software listed in this article to get started<\/li>\n\n\n\n<li>Experiment with digital ownership, like token-gated communities and NFT-based loyalty programs, to promote brand authenticity<\/li>\n\n\n\n<li>Ensure that your brand voice is uniform across all social platforms<\/li>\n\n\n\n<li>Humanize your brand by creating real stories that connect with your audience<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-best-marketing-video-maker-tools-in-202-6\"><span id=\"best-marketing-video-maker-tools-in-2026\"><strong>Best Marketing Video Maker Tools in 202<\/strong>6<\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-invideo\"><span id=\"1-invideo\"><strong>1. InVideo<\/strong><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"510\" src=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105847.jpg\" alt=\"\" class=\"wp-image-8472\" srcset=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105847.jpg 720w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105847-300x213.jpg 300w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105847-380x269.jpg 380w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105847-550x390.jpg 550w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/figure>\n\n\n\n<p>When it comes to creating stunning video production that can go viral or get more visibility, InVideo is the best online video editor for that. It allows you to customize and edit videos from its free video templates. You can also download your video and share it on different platforms, making it a great choice for video creators.&nbsp;<\/p>\n\n\n\n<p>Furthermore, you get access to marketing templates, a stock video library, and so much. <a href=\"https:\/\/invideo.io\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">InVideo<\/a> is the best online editor for AI marketing and ad-making. You can create a marketing video in minutes and add a voice-over without having any technical experience.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong>Major Features:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list is-style-cnvs-list-styled-positive\">\n<li><strong>AI Voice-over &amp; Dubbing<\/strong>: Offers natural-sounding AI narration, with support for multiple languages and voice adjustments<\/li>\n\n\n\n<li><strong>AI-powered Text-to-Video generation<\/strong>: Allows users to type a prompt, and the platform generates a video draft complete with visuals and voiceover<\/li>\n\n\n\n<li><strong>Brand and Kit &amp; Auto-branding<\/strong>: Save your logos, colors, and fonts to apply consistently across videos.<\/li>\n\n\n\n<li><strong>Automated Subtitles &amp; Captioning<\/strong>: Generates timed captions automatically, with high accuracy for clearer engagement and accessibility<a href=\"https:\/\/www.zebracat.ai\/post\/my-invideo-review?utm_source=chatgpt.com\">&nbsp;<\/a><\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-table cnvs-block-core-table-1755770955191\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Pros<\/strong><\/td><td><strong>Cons<\/strong><\/td><\/tr><tr><td>\u2705 Longer videos have slower rendering<\/td><td>\u274c Expensive<\/td><\/tr><tr><td>\u2705 Advanced options for creating videos<\/td><td>\u274c Not suitable for newcomers<\/td><\/tr><tr><td>\u2705 Simple interface<\/td><td>\u274c Longer videos have slower rendering<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-canva-video\"><span id=\"2-canva-video\"><strong>2. Canva Video<\/strong><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"615\" src=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105837.jpg\" alt=\"\" class=\"wp-image-8473\" srcset=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105837.jpg 720w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105837-300x256.jpg 300w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105837-380x325.jpg 380w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105837-550x470.jpg 550w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/figure>\n\n\n\n<p>Most people see Canva as a photo editor, but it is more than that. With <a href=\"https:\/\/www.canva.com\/video-editor\/?msockid=1fbddc9b827b6a69331dcd2a83186b7f\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Canva Video<\/a>, a marketing video maker app, you can make your videos for free. In addition to that, Canva video maker allows you to create and edit videos from scratch with its drag-and-drop editor and templates. This freemium tool is great for people with a limited marketing budget and provides many video editing features to help you create a video that is perfect for social media.&nbsp;<\/p>\n\n\n\n<p><strong>Features:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list is-style-cnvs-list-styled-positive\">\n<li><strong>Drag-and-drop interface: <\/strong>Easy-to-use editing with customizable templates, similar to Canva\u2019s main graphic design tools<a href=\"https:\/\/www.techradar.com\/best\/free-video-editing-software?utm_source=chatgpt.com\"><br><\/a><\/li>\n\n\n\n<li><strong>Cross-platform availability<\/strong>: Accessible via web, desktop, and mobile apps, making editing flexible across devices<\/li>\n\n\n\n<li><strong>AI-powered features<\/strong>: Includes tools like Magic Studio, Beat Sync (automatic audio-video timing), Magic Video (AI video generation from text), AI voice and music generators, and auto animation.<\/li>\n\n\n\n<li><strong>Collaborative &amp; brand tools<\/strong>: Supports team collaboration, Brand Kit consistency, scheduling posts, and editing together in real-time.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-table cnvs-block-core-table-1755771092575\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Pros<\/strong><\/td><td><strong>Cons<\/strong><\/td><\/tr><tr><td>\u2705  User-friendly and simple<\/td><td>\u274c  Not suitable for advanced editing<\/td><\/tr><tr><td>\u2705  Large ecosystem of design<\/td><td>\u274c  Effects are limited<\/td><\/tr><tr><td>\u2705  Cloud storage<\/td><td>\u274c  Restricted export options<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-animoto\"><span id=\"3-animoto\"><strong>3. Animoto<\/strong><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"388\" src=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105951.jpg\" alt=\"\" class=\"wp-image-8474\" srcset=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105951.jpg 720w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105951-300x162.jpg 300w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105951-380x205.jpg 380w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105951-550x296.jpg 550w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/figure>\n\n\n\n<p><a href=\"https:\/\/animoto.com\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Animoto <\/a>is a video creation tool that is suitable for small-scale businesses and marketing teams. This marketing video maker helps you create branded stories in video formats that are ready to share. <\/p>\n\n\n\n<p>Furthermore, Animoto comes with customizable colors and fonts, making it a wonderful choice for designing videos that match brand design. You can explore more video templates on the app and choose the kind of video you want to make in real-time.&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong>Features:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list is-style-cnvs-list-styled-positive\">\n<li><strong>Cloud-based drag-and-drop editing<\/strong>: Combines photos, video clips, and music to craft videos quickly, all within the browser<a href=\"https:\/\/www.vaakcreatives.com\/blog\/10-softwares-to-create-animated-explainer-videos-free-of-cost?utm_source=chatgpt.com\"><br><\/a><\/li>\n\n\n\n<li><strong>Pre-made templates &amp; storyboards<\/strong>: Simplifies video creation through ready-to-use templates and guided layouts<\/li>\n\n\n\n<li><strong>User-friendly for beginners<\/strong>: Designed to work well for small businesses, marketers, and educators without prior editing experience<\/li>\n\n\n\n<li><strong>Fast production of engaging videos<\/strong>: Ideal for transforming visuals into captivating stories with minimal effort<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-table cnvs-block-core-table-1755771362646\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Pros<\/strong><\/td><td><strong>Cons<\/strong><\/td><\/tr><tr><td>\u2705  Easy drag-and-drop template<\/td><td>\u274c Editing features are limited<\/td><\/tr><tr><td>\u2705  Perfect for making business videos<\/td><td>\u274c Less flexible templates<\/td><\/tr><tr><td>\u2705  Great for social media post<\/td><td>\u274c Watermark on free plan<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-biteable\"><span id=\"4-biteable\"><strong>4. Biteable<\/strong><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"458\" src=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250823_133346.jpg\" alt=\"\" class=\"wp-image-8582\" srcset=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250823_133346.jpg 720w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250823_133346-300x191.jpg 300w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250823_133346-380x242.jpg 380w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250823_133346-550x350.jpg 550w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/figure>\n\n\n\n<p>Unlike other complicated software that requires technical knowledge for making explanatory videos, <a href=\"https:\/\/biteable.com\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Biteable<\/a> lets you create professional animations that can be used for a video ad. The video editing is also great for <a href=\"https:\/\/hostonce.com\/knowledge-base\" target=\"_blank\" rel=\"noreferrer noopener\">knowledge<\/a> tutorials, training videos, and agencies. Adjust videos with its collaboration tools and see how your video performs in real-time through its integrated analytics.&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong>Features<\/strong>:<\/p>\n\n\n\n<ol class=\"wp-block-list is-style-cnvs-list-styled-positive\">\n<li><strong>Branding &amp; Templates<\/strong>: Create videos from professionally designed templates, with automatic application of brand logos and colors<a href=\"https:\/\/biteable.com\/features\/?utm_source=chatgpt.com\"><br><\/a><\/li>\n\n\n\n<li><strong>AI Voice-over &amp; Recording<\/strong>: Includes built-in AI voice capabilities and screen-recording support<\/li>\n\n\n\n<li><strong>Collaboration &amp; Publishing Tools<\/strong>: Offers team collaboration, publishing workflows, and viewer analytics for tracking engagement<\/li>\n\n\n\n<li><strong>AI-driven Video Creation (AVA)<\/strong>: Use the Automated Video Assistant to generate branded videos from text prompts swiftly<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-table cnvs-block-core-table-1755771491528\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Pros<\/strong><\/td><td><strong>Cons<\/strong><\/td><\/tr><tr><td>\u2705 Perfect for making animations<\/td><td>\u274c Not suitable for non-animated videos<\/td><\/tr><tr><td>\u2705  Great for beginners<\/td><td>\u274c Limits exports for the free plan<\/td><\/tr><tr><td>\u2705 Great animated templates<\/td><td>\u274c Need internet connection<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-5-flexclip\"><span id=\"5-flexclip\"><strong>5. FlexClip<\/strong><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"556\" src=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105809.jpg\" alt=\"\" class=\"wp-image-8477\" srcset=\"https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105809.jpg 720w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105809-300x232.jpg 300w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105809-380x293.jpg 380w, https:\/\/hostonce.com\/blog\/wp-content\/uploads\/2025\/08\/IMG_20250821_105809-550x425.jpg 550w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/figure>\n\n\n\n<p>With free AI features, <a href=\"https:\/\/flexclip.com\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">FlexClip<\/a> is a video editing tool that is perfect for promo videos &amp; product demos. Go through its stock library to see stunning templates, and use the AI generator to generate a script for your finished video. FlexClip is cloud-based and comes with a screen recorder for video marketing.&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong>Features:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list is-style-cnvs-list-styled-positive\">\n<li><strong>User-friendly online editor<\/strong>: Simplifies editing with text overlays, filters, transitions, and music insertion<br><\/li>\n\n\n\n<li><strong>Voice-over and Text-to-Speech support<\/strong>: Enables adding voice commentary directly or via AI-generated speech<\/li>\n\n\n\n<li><strong>Royalty-free media library<\/strong>: Offers a vast selection of stock videos and images for easy inclusion<\/li>\n\n\n\n<li><strong>Smart media enhancements<\/strong>: Includes automatic stabilization, background removal, and subtitle generation<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-table cnvs-block-core-table-1755771676039\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Pros<\/strong><\/td><td><strong>Cons<\/strong><\/td><\/tr><tr><td>\u2705 Large collection of templates<\/td><td>\u274c Limited media for the free plan<\/td><\/tr><tr><td>\u2705 Screen recording and voiceovers<\/td><td>\u274c Longer videos can lag<\/td><\/tr><tr><td>\u2705 AI tools and stock library<\/td><td>\u274c Fewer editing options<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-to-look-for-in-a-marketing-video-maker\"><span id=\"what-to-look-for-in-a-marketing-video-maker\"><strong>What to Look for in a Marketing Video Maker<\/strong><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-ease-of-use\"><span id=\"1-ease-of-use\"><strong>1. Ease of Use<\/strong><\/span><\/h3>\n\n\n\n<p>A good marketing video maker should easily create videos without any editing skills. When you are choosing a video editor, ensure that it is simple to use, beginner-friendly, and has an intuitive dashboard for navigation. This empowers you to create powerful videos&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-templates-amp-presets\"><span id=\"2-templates-presets\"><strong>2. Templates &amp; Presets<\/strong><\/span><\/h3>\n\n\n\n<p>Check for free templates and presets for different video formats. Creative templates can save you time and help maintain brand voice across your platform. Video editors with a large collection of templates for making free marketing videos are highly recommended.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-custom-branding-options\"><span id=\"3-custom-branding-options\"><strong>3. Custom Branding Options<\/strong><\/span><\/h3>\n\n\n\n<p>Maintaining brand design is important for recognition because it builds trust and lets customers see your brand as professional. If an editor can allow you to add your logos, colors, and designs, then it is acceptable.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-platform-compatibility\"><span id=\"4-platform-compatibility\"><strong>4. Platform Compatibility<\/strong><\/span><\/h3>\n\n\n\n<p>Compatibility with <a href=\"https:\/\/hostonce.com\/ecommerce-hosting\" target=\"_blank\" rel=\"noreferrer noopener\">eCommerce<\/a> websites and platforms like X, Instagram, and YouTube is a must. A good video editor should be able to share your video directly on other platforms without having to download or save it. You can look for features like auto-resizing and thumbnails.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-5-music-amp-voiceover-features\"><span id=\"5-music-voiceover-features\"><strong>5. Music &amp; Voiceover Features<\/strong><\/span><\/h3>\n\n\n\n<p>Videos with voiceover or music can connect with the audience and lead to more engagement. Ensure that the video editor you want has features like voiceover, audio sync, and a music library for videos. This will help you choose the right audio or music for your video. <strong>&nbsp;<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-best-practices-for-professional-marketing-videos\"><span id=\"best-practices-for-professional-marketing-videos\"><strong>Best Practices for Professional Marketing Videos<\/strong><\/span><\/h2>\n\n\n\n<ol class=\"wp-block-list is-style-cnvs-list-styled-positive\">\n<li>Have a clear plan and goal for what you plan to achieve with your marketing videos. This will help you decide the type of video to make and the editor to use.&nbsp;<\/li>\n\n\n\n<li>Create a video script or a storyline that is compelling. Videos with a clear narrative do better than others.&nbsp;<\/li>\n\n\n\n<li>Lengthy videos are a big turn-off on social media platforms. The attention span of online users is short; ensure that your videos are not more than 1 minute. You can also use subtitles or captivating captions as a hook.&nbsp;<\/li>\n\n\n\n<li>Produce videos that have high quality and clear visuals. The video editors listed in this article allow you to save your videos in quality formats.&nbsp;<\/li>\n\n\n\n<li>When creating brand awareness online, it is important to maintain brand consistency to build trust by using your logos or fonts in the videos.&nbsp;You will need a website to reach a more targeted audience. Own a website with <a href=\"https:\/\/hostonce.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Hostonce<\/a><\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-conclusion\"><span id=\"conclusion\"><strong>Conclusion<\/strong><\/span><\/h2>\n\n\n\n<p>The world has gone beyond the traditional form of marketing to using innovative methods like video marketing for creating online visibility. Creating high-quality videos that are royalty-free is a sure way to go viral on platforms like <a href=\"https:\/\/x.com\/Hostonce_\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Twitter<\/a>, YouTube, and TikTok. <\/p>\n\n\n\n<p>With the best marketing video maker listed in this article, you can make compelling videos in seconds that resonate with the audience and tell your story.&nbsp; Always remember to know who your customers are, your marketing budget, and the best platforms to target for maximum reach.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-frequently-asked-questions-nbsp-nbsp\"><span id=\"frequently-asked-questions\"><strong>Frequently Asked Questions&nbsp;&nbsp;<\/strong><\/span><\/h2>\n\n\n<style>#sp-ea-6904 .spcollapsing { height: 0; overflow: hidden; transition-property: height;transition-duration: 300ms;}#sp-ea-6904.sp-easy-accordion>.sp-ea-single {margin-bottom: 10px; border: 1px solid #e2e2e2; }#sp-ea-6904.sp-easy-accordion>.sp-ea-single>.ea-header a {color: #444;}#sp-ea-6904.sp-easy-accordion>.sp-ea-single>.sp-collapse>.ea-body {background: #fff; color: #444;}#sp-ea-6904.sp-easy-accordion>.sp-ea-single {background: #eee;}#sp-ea-6904.sp-easy-accordion>.sp-ea-single>.ea-header a .ea-expand-icon { float: left; color: #444;font-size: 16px;}.sp-easy-accordion>.sp-ea-single{\r\nbackground-color:#ffffff!important;\r\n}<\/style><div id=\"sp_easy_accordion-1752576841\"><div id=\"sp-ea-6904\" class=\"sp-ea-one sp-easy-accordion\" data-ea-active=\"ea-click\" data-ea-mode=\"vertical\" data-preloader=\"\" data-scroll-active-item=\"\" data-offset-to-scroll=\"0\"><div class=\"ea-card ea-expand sp-ea-single\"><h3 id=\"1-what-type-of-marketing-video-should-i-create-first\" class=\"ea-header\"><a class=\"collapsed\" id=\"ea-header-69040\" role=\"button\" data-sptoggle=\"spcollapse\" data-sptarget=\"#collapse69040\" aria-controls=\"collapse69040\" href=\"#\" aria-expanded=\"true\" tabindex=\"0\"><i aria-hidden=\"true\" role=\"presentation\" class=\"ea-expand-icon eap-icon-ea-expand-minus\"><\/i> 1. What type of marketing video should I create first?<\/a><\/h3><div class=\"sp-collapse spcollapse collapsed show\" id=\"collapse69040\" data-parent=\"#sp-ea-6904\" role=\"region\" aria-labelledby=\"ea-header-69040\"> <div class=\"ea-body\"><p>The type of marketing videos to start with depends on the message you want to convey. If you are confused, you can start making how-to videos or product review videos. Provide value to your audience by educating them about a product or service.<\/p><\/div><\/div><\/div><div class=\"ea-card sp-ea-single\"><h3 id=\"2-do-i-need-expensive-equipment-to-create-professional-videos\" class=\"ea-header\"><a class=\"collapsed\" id=\"ea-header-69041\" role=\"button\" data-sptoggle=\"spcollapse\" data-sptarget=\"#collapse69041\" aria-controls=\"collapse69041\" href=\"#\" aria-expanded=\"false\" tabindex=\"0\"><i aria-hidden=\"true\" role=\"presentation\" class=\"ea-expand-icon eap-icon-ea-expand-plus\"><\/i> 2. Do I need expensive equipment to create professional videos?<\/a><\/h3><div class=\"sp-collapse spcollapse \" id=\"collapse69041\" data-parent=\"#sp-ea-6904\" role=\"region\" aria-labelledby=\"ea-header-69041\"> <div class=\"ea-body\"><p>You do not need expensive equipment to create professional videos. Marketing video makers like InVideo and Canva Video are budget-friendly and can be edited with mobile phones.<\/p><\/div><\/div><\/div><div class=\"ea-card sp-ea-single\"><h3 id=\"3-how-long-should-a-marketing-video-be\" class=\"ea-header\"><a class=\"collapsed\" id=\"ea-header-69042\" role=\"button\" data-sptoggle=\"spcollapse\" data-sptarget=\"#collapse69042\" aria-controls=\"collapse69042\" href=\"#\" aria-expanded=\"false\" tabindex=\"0\"><i aria-hidden=\"true\" role=\"presentation\" class=\"ea-expand-icon eap-icon-ea-expand-plus\"><\/i> 3. How long should a marketing video be?<\/a><\/h3><div class=\"sp-collapse spcollapse \" id=\"collapse69042\" data-parent=\"#sp-ea-6904\" role=\"region\" aria-labelledby=\"ea-header-69042\"> <div class=\"ea-body\"><p>A marketing video should not be more than 60 seconds if you are trying to promote a product. However, you can make it longer than that if you want to explain or provide information to your audience<\/p><\/div><\/div><\/div><div class=\"ea-card sp-ea-single\"><h3 id=\"4-where-should-i-post-my-marketing-videos\" class=\"ea-header\"><a class=\"collapsed\" id=\"ea-header-69043\" role=\"button\" data-sptoggle=\"spcollapse\" data-sptarget=\"#collapse69043\" aria-controls=\"collapse69043\" href=\"#\" aria-expanded=\"false\" tabindex=\"0\"><i aria-hidden=\"true\" role=\"presentation\" class=\"ea-expand-icon eap-icon-ea-expand-plus\"><\/i> 4. Where should I post my marketing videos?<\/a><\/h3><div class=\"sp-collapse spcollapse \" id=\"collapse69043\" data-parent=\"#sp-ea-6904\" role=\"region\" aria-labelledby=\"ea-header-69043\"> <div class=\"ea-body\"><p>Platforms like YouTube, TikTok, Instagram, and Facebook are great for posting your marketing videos. Using these platforms allows you to go viral or get millions of viewers online.<\/p><\/div><\/div><\/div><div class=\"ea-card sp-ea-single\"><h3 id=\"5-how-can-i-measure-the-success-of-my-video\" class=\"ea-header\"><a class=\"collapsed\" id=\"ea-header-69044\" role=\"button\" data-sptoggle=\"spcollapse\" data-sptarget=\"#collapse69044\" aria-controls=\"collapse69044\" href=\"#\" aria-expanded=\"false\" tabindex=\"0\"><i aria-hidden=\"true\" role=\"presentation\" class=\"ea-expand-icon eap-icon-ea-expand-plus\"><\/i> 5. How can I measure the success of my video?<\/a><\/h3><div class=\"sp-collapse spcollapse \" id=\"collapse69044\" data-parent=\"#sp-ea-6904\" role=\"region\" aria-labelledby=\"ea-header-69044\"> <div class=\"ea-body\"><p>You can know the success of your video by using an analytics tool to evaluate key metrics like watch time, engagement rate, and number of views. This allows you to see videos that are performing better and how customers are reacting to them<\/p><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"Did you know that people are more inclined to watch an online video than read one? The importance&hellip;\n","protected":false},"author":7,"featured_media":7373,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"csco_singular_sidebar":"","csco_page_header_type":"","csco_appearance_masonry":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[744,110],"tags":[],"class_list":{"0":"post-6899","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-how-tos","8":"category-marketing","9":"cs-entry","10":"cs-video-wrap"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.3 (Yoast SEO v26.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>6 Digital Marketing Trends You Should Know<\/title>\n<meta name=\"description\" content=\"Learn how a marketing video maker can help you create impactful promo videos in minutes with AI technology and stunning video templates.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hostonce.com\/blog\/digital-marketing-trends\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing Video Maker: How to Grow Your Brand in 2026\" \/>\n<meta property=\"og:description\" content=\"Learn how a marketing video maker can help you create impactful promo videos in minutes with AI technology and stunning video templates.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hostonce.com\/blog\/digital-marketing-trends\/\" \/>\n<meta property=\"og:site_name\" content=\"Hostonce Blog | Tools &amp; 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